Work With Us
Cairo — EgyptEst. 2012

Scene Noir Brand Identity

Scene Noir Brand Identity

The Scene Noir Brand Identity project was created by our marketing agency to shape the visual foundation of Scene Noir, a modern digital media platform dedicated to entertainment news, celebrity culture, film, television, music, and pop culture. The objective was to create a distinctive identity that reflects the speed of digital journalism while maintaining the sophistication and credibility expected from a premium media brand.

Our creative strategy focused on developing a bold, editorial-inspired visual system that captures the energy of the entertainment industry. Clean typography, high-contrast color palettes, dynamic graphic elements, and a minimalist design language were carefully combined to create a recognizable and versatile identity. Every touchpoint—including the logo, visual assets, social media templates, editorial guidelines, website styling, digital publications, and brand standards—was designed to ensure consistency across every platform while allowing content to remain the center of attention.

The final branding kit positions Scene Noir as a contemporary entertainment destination with a confident and memorable presence. Built for scalability across web, mobile, social media, video content, and live event coverage, the identity delivers a seamless visual experience that strengthens audience recognition and reinforces editorial credibility. By blending modern media aesthetics with strategic brand development, our agency created a timeless identity that enables Scene Noir to stand out in the fast-moving world of digital entertainment journalism.

 

Cinematic PlatformBrand System · MMXXVI


Where the scene turns noir
المشهد يبدأ الآن
Primary Logotype · Horizontal Lockup

A stage where every story is shot in light and shadow — cinematic, and always in black and white.

مساحة سينمائية بالأبيض والأسود.
Iconography — Visual Language

Play
تشغيل

Slate
كلاكيت

Reel
بكرة

Spotlight
إضاءة

Frame
إطار
Palette
Noir
#0A0A0A
White
#FFFFFF
Graphite
#444444
Silver
#888888
Paper
#F7F5F0
Typography
Aa
Cinzel
Logotype — SCÈNE only.
Regular 400 · UPPERCASE · tracking 6–8px.
مشهد
Cairo
Arabic + all UI. Headlines Black 900 · body Regular 400 / SemiBold 600.
Now Showing
عرض الآن

Lights down. Scene up.
Cinematic Platform · منصّة سينمائيةBrand Sheet · 01 / 01